Google's UK deadline for AI click data is 3 December
Under the UK Competition and Markets Authority's publisher conduct requirement, Google has until 3 December 2026 to comply, with three more months for a page-level control. PPA says Google must "share data such as clicks and referral traffic from AI features." SEJ, summarising the CMA, adds impressions, clicks and click-through rate across AI Overviews and AI Mode, split by publisher, with the first compliance report due 3 January 2027. Illyes's "nothing to announce yet" from yesterday stands. Nothing says any of this reaches sites outside the UK.